Adjara Coast Bikini
Bikini · Orders not open yet
Georgian spirit. Worn your way.
GeorgianEverydayWear
T-shirts, hoodies and more, inspired by Georgian words, food and cities. Find a design that feels like you.
Shop the drop01 / Collections
People. Places. Stories. On clothes.
A little Georgia, wherever you go. Explore four chapters of a culture with plenty to say.
Selected pieces
View allTbilisi Sunset One-Piece
One-piece swimsuit · Orders not open yet
Magaria Khinkali Shorts
Shorts · Orders not open yet
Mtkvari Wrap Skirt
Wrap skirt · Orders not open yet
Kartuli Cargo Pants
Cargo pants · Orders not open yet
Kakheti Ivory Trousers
Linen trousers · Orders not open yet
Batumi Wave Shorts
Swim shorts · Orders not open yet
Svaneti Track Pants
Track pants · Orders not open yet
Heritage Pleated Skirt
Pleated skirt · Orders not open yet
Black Sea Swim Shorts
Swim shorts · Orders not open yet
Khinkali Tee
T-shirt · Orders not open yet
Mountains to Old Tbilisi Tee
T-shirt · Orders not open yet
CAMPAIGN CONCEPTარაუშავს / ARAUSHAVS
Some words feel like home.
A word that does not quite translate. A table that always has room. A city you carry with you. Georgian stories, made part of the everyday.
New collectionარაუშავს.
IT’S ALL RIGHT. IT ALWAYS WILL BE.
GEORGIA, WHEREVER YOU ARE
A little homeland. A world of possibility.
Our roots. Our character. A story that keeps moving.
From Georgia. With love.
Georgian roots. Open to the world.
You do not have to be Georgian to feel at home here. These pieces are for everyone who loves culture, stories and their own way of dressing.
Read our storyBe first to hear.
Leave your email to hear when orders open.